FEDHASA Cape Member Networking Breakfast – Summary.

FEDHASA Cape Member Networking Breakfast, 7 November 2018

at Hotel Verde, CTIA.

‘Recession-proofing your business’:

In his enlightening talk, Graham, highlighted the following:

To rather focus on ‘Running your business’, than the matter of recession-proofing it.

He highlighted the following 3 important pillars:

1.Owners / Shareholders

  • To establish the importance of cash vs. profit, i.e. know your numbers
  • Focus on productivity, know the drivers of your costs in order to run more efficiently
  • Know WHY you are in business – take away the ‘commoditisation’ and create differentiation
  • Have a plan and know where you want to be

2.Customers / Guests:

  • Understand your customer
  • Know your business environment & competition (understand the market that you are in.)
  • Use your existing/repeat guests – i.e. Create loyalty, use your existing customers as ambassadors

3.Employers / Staff:

  • Staff engagement
  • Have processes in place & train the staff to understand them & why they are important
  • Live your company y core values

 

Don’t forget to be present in your business and ‘shake the matches’.

KnowWHY do you do it & HOW can you do it differently.’

Share:

More News

International Market Access Support Programme-Individual Support

In line with efforts to open and facilitate access to new and existing markets and considering the high costs associated with exhibiting and participating at tourism trade platforms outside of South Africa, the Department of Tourism invites eligible tourism enterprises to apply for support under the International Market Access Support

Read More »

We look forward to celebrating with you

The FEDHASA Hospitality Awards are designed to formally recognise and celebrate the exceptional contributions of companies and individuals in South Africa’s dynamic hospitality industry.